Biamp Systems Aquires Creative Audio

Press Releases

Apr 10, 2008

Biamp Systems Aquires Creative Audio

In a major expansion of its audio engineering research and development capabilities, Biamp Systems today announced the acquisition of Creative Audio, of Brisbane QLD Australia. The acquisition, which was announced by Biamp Systems President Ralph Lockhart, provides the company with immediate access to a highly evolved and experienced engineering development team that will enable Biamp Systems to accelerate its R&D programs in digital audio networking technologies.

Currently, Creative Audio products are featured in many prestigious installations throughout the world including the US House of Representatives, the Sydney Opera House, Stadium Australia, and Heathrow Airport. The company has developed forward-looking networked technologies for audio control and communications, as well as advanced paging systems.

"Creative Audio has proven to have a remarkable technical core with a keen understanding of contractor requirements and end-user needs," Lockhart noted. "Biamp Systems shares this close connection to the market and places a high value on providing innovative approaches that create valuable solutions for our customers. I am confident that our engineering teams, though separated by many miles, will jointly raise the bar in turning out great new products".

Creative Audio was established in Brisbane in 1986 as a technical development group focused on creating engineered product solutions for paging and audio communications applications. The company's products include entertainment communications systems and large scale automated paging control systems.

A CobraNet® licensee, Creative Audio has carefully assembled a team of highly qualified engineers and developed comprehensive in-house research and development capabilities. With dedicated expertise in analog and digital circuit design; professional audio systems engineering; software development and digital signal processing, the Creative Audio engineering team and the Biamp Systems engineering team are highly complimentary, and the acquisition provides new resources and skill sets in the ongoing product development efforts of the company.

Commenting on the acquisition, Creative Audio Engineering Director, Neil Packer, said, "Rarely in business do companies achieve such a compelling fit as we have achieved with Biamp today. Our engineering competencies will compliment the work Biamp is doing extremely well, and there is a strong cultural fit as well".

"Our goal in acquiring Creative Audio was to take two strong design groups and leverage the best of both to apply bright minds and fresh approaches to the development of new product options for our customers," explained Steve Metzger, BIAMP Systems Vice President of Business Development. "Both organizations share a passion for excellence, and this move allows Biamp to reach into new market opportunities with the same eye for creating forward-thinking solutions as we have with our current products. We're excited about what this means for us and our customers!"

The acquisition has no effect on the product distribution channel. Australian-based Audio Products Group (APG), a leading distributor of premium AV products and a valued Biamp partner, will continue on as Biamp's distributor throughout the Oceanic Region. The acquisition of the new organization will provide APG additional opportunities to bring innovative AV solutions to their market.

About Biamp

Biamp Systems, LLC is a leading provider of innovative, networked media systems that power the world’s most sophisticated audio/video installations. The company is recognized worldwide for delivering high-quality products and backing each one with a commitment to exceptional customer service. 

Recipient of the Frost & Sullivan 2018 Global Installed Audio Conferencing Enabling Technology Leadership Award, Biamp is dedicated to creating products that drive the evolution of communication through sight and sound. The award-winning Biamp product suite includes: Tesira® media system for digital audio and video networking, Devio® collaboration tool for modern workplaces, Audia® digital audio platform, Nexia® digital signal processors, Vocia® networked public address and voice evacuation system, Cambridge® sound masking solutions, and loudspeakers for installed sound applications from Community Loudspeakers® and Apart Audio®. Each has its own specific feature set that can be customized and integrated in a wide range of applications, including corporate boardrooms, conference centers, huddle rooms, open floor environments, performing arts venues, courtrooms, hospitals, transportation hubs, campuses, retail, hospitality, military and government, and multi-building facilities.

Founded in 1976, Biamp is headquartered in Beaverton, Oregon, USA, with additional offices around the globe. For more information on Biamp, please visit

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